MEHRAN, Elnaz; ASAYESH, Farzad; ROUSTA, Alireza. Examining the Smart Marketing Model with a Focus on Artificial Intelligence in the Banking Industry. Digital Transformation and Administration Innovation, [S. l.], v. 2, n. 2, p. 22–31, 2024. DOI: 10.61838/dtai.2.2.3. Disponível em: https://journaldtai.com/index.php/jdtai/article/view/64.. Acesso em: 14 jun. 2025.