PAKRAVAN, Fatemeh; KARIMIZAND, Mahdi; HAGHSHENAS KASHANI, Farideh. Customer Loyalty Modeling Based on Social Marketing in the Banking Industry. Digital Transformation and Administration Innovation, [S. l.], v. 3, n. 2, p. 1–10, 2025. DOI: 10.61838/dtai.3.2.9. Disponível em: https://journaldtai.com/index.php/jdtai/article/view/144.. Acesso em: 31 jul. 2025.