Structural Analysis of Factors and Strategies for Addressing Dark Tourism in Iran

Authors

    Elham Adibinia Ph.D. student, Institute of Market and Business, Y. C., Islamic Azad University, Yazd, Iran
    Shahnaz Nayebzadeh * Institute of Market and Business, Y. C., Islamic Azad University, Yazd, Iran snayebzadeh@iau.ir
    Seyyed Hassan Hataminasab Institute of Market and Business, Y. C., Islamic Azad University, Yazd, Iran

Keywords:

Tourism, Dark Tourism, Interpretive Structural Modeling, Exploratory Factor Analysis, Iran

Abstract

This study was conducted with the aim of stratifying and analyzing the relationships among the influencing factors and strategies for addressing the negative aspects of dark tourism in Iran, using a quantitative approach and the Interpretive Structural Modeling (ISM) method. The statistical population consisted of experts and specialists in the field of dark tourism, selected through purposive sampling. Data were collected using a closed-ended questionnaire and pairwise comparison of factors. The KMO index in all sections was higher than 0.6, and the Bartlett’s test was significant, confirming sampling adequacy and the suitability of data for exploratory factor analysis. The results indicated that among the influencing factors of dark tourism, “psychological characteristics of tourists,” “personality traits of tourists,” and “government cultural measures” were the most influential and fundamental factors, while “limited attractiveness of dark tourism,” “low public awareness,” and “existence of development potentials” were identified as the least influential factors. Furthermore, in terms of coping strategies, “prohibition of entry into dangerous war zones” was identified as the most fundamental and influential strategy, while “focusing on historical and educational aspects” was the most affected strategy. The stratified model presented in this research, while identifying direct and indirect relationships among factors, provides a practical framework for policymakers and tourism managers to reduce the negative consequences of this type of tourism and to create the conditions for its sustainable and responsible development by focusing on key factors and implementing prioritized strategies.

Downloads

Download data is not yet available.

References

Assylkhanova, A., Nagy, G., Morar, C., Teleubay, Z. B., & Boros, L. (2024). A Critical Review of Dark Tourism Studies. Hungarian Geographical Bulletin, 73(4), 413-435. https://doi.org/10.15201/hungeobull.73.4.5

Bugrova, E. D. (2024). Issues Of Studying Dark Tourism as A Factor in Preserving Cultural and Historical Memory. Izvestia Ural Federal University Journal Series 1 Issues in Education Science and Culture, 30(2), 133-141. https://doi.org/10.15826/izv1.2024.30.2.033

Gillen, J. (2018). It Begins With the Bombs: Operationalizing Violence at a Vietnamese Dark Tourism Site. cultural geographies, 25(4), 519-536. https://doi.org/10.1177/1474474018762810

Hartmann, R. (2014). Dark tourism, thanatourism and dissonance in heritage tourism management: New directions in contemporary tourism research. Journal of Heritage Tourism, 9(2), 166-182. https://doi.org/10.1080/1743873X.2013.807266

Jordan, E. J., & Prayag, G. (2022). Residents’ Cognitive Appraisals, Emotions, and Coping Strategies at Local Dark Tourism Sites. Journal of Travel Research, 61(4), 887-902. https://doi.org/10.1177/00472875211004761

Khalid, U. A., Sham, I. F. H., Dzulkarnain, N. S., & Lonsiong, R. S. (2023). Motivational Factors of Sabahan Youth for Visiting Dark Tourism Sites. International Journal of Academic Research in Business and Social Sciences, 13(5). https://doi.org/10.6007/ijarbss/v13-i5/17024

Kim, H.-S., & Yang, J.-H. (2014). The Application Methods of Dark Tourism Contents in SEWOL-HO Ferry Accident. The Journal of the Korea Contents Association, 14(9), 176-187. https://doi.org/10.5392/jkca.2014.14.09.176

Korstanje, M., & George, B. (2015). Dark tourism: Revisiting some philosophical issues. e-Review of Tourism Research, 12(1/2), 127-136.

Kunwar, R. R., Aryal, D. R., & Karki, N. (2019). Dark Tourism: A Preliminary Study of Barpak and Langtang as Seismic Memorial Sites of Nepal. Journal of Tourism and Hospitality Education, 9, 88-136. https://doi.org/10.3126/jthe.v9i0.23683

Lee, S. K., & Newpaney, R. (2017). A Study on the Difference of the Visitors' Motivation and Brand Equity of Dark Tourism Visitor: Focused on the War Memorial of Korea and China. https://doi.org/10.20472/iac.2017.33.040

Light, D. (2017). Progress in dark tourism and thanatourism research: An uneasy relationship with heritage tourism. Tourism Management, 61, 275-301. https://doi.org/https://doi.org/10.1016/j.tourman.2017.01.011

Massoudi Rad, M., Ahmadi, A., & Rezaei, M. (2018). Analysis of Barriers to Dark Tourism Development in Iran. urban tourism, 5(2), 35-51. https://jut.ut.ac.ir/article_66785.html

Miletić, R., Pantović, D., & Veliverronena, L. (2023). Dark Tourism in Serbia: Case Study of the Kragujevački Oktobar Memorial Park. Menadzment U Hotelijerstvu I Turizmu, 11(1), 127-144. https://doi.org/10.5937/menhottur2301127m

Mohammadi, S., & Khodadad, M. (2019). Qualitative Content Analysis of Dark Tourism in Iran (Based on Articles on Dark Tourism) The 14th Congress of the Iranian Geographical Association, Tehran. https://en.civilica.com/doc/876581/ https://en.civilica.com/doc/876581/

Nhlabathi, S. S., & Maharaj, B. (2020). The dark tourism discipline: a creative brand in a competitive academic environment? Current Issues in Tourism, 23(19), 2428-2439. https://doi.org/https://doi.org/10.1080/13683500.2019.1636770

Sun, J., & Lv, X. (2020). Feeling dark, seeing dark: Mind-body in dark tourism. Annals of Tourism Research, 86, 103087. https://doi.org/https://doi.org/10.1016/j.annals.2020.103087

Wyatt, B., Leask, A., & Barron, P. (2020). Designing dark tourism experiences: an exploration of edutainment interpretation at lighter dark visitor attractions. Journal of Heritage Tourism, 1-17. https://doi.org/https://doi.org/10.1080/1743873X.2020.1858087

Yan, B. J., Zhang, J., Zhang, H. L., Lu, S. J., & Guo, Y. R. (2016). Investigating the motivation-experience relationship in a dark tourism space: A case study of the Beichuan earthquake relics, China. Tourism Management, 53, 108-121. https://doi.org/https://doi.org/10.1016/j.tourman.2015.09.014

Zheng, C., Zhang, J., Zhang, H., & Qian, L. (2017). Exploring sub-dimensions of intrapersonal constraints to visiting "dark tourism" sites: A comparison of participants and non-participants. Asia Pacific Journal of Tourism Research, 22(1), 21-33. https://doi.org/10.1080/10941665.2016.1175489

Downloads

Published

2025-10-01

Submitted

2025-06-22

Revised

2025-09-01

Accepted

2025-09-06

Issue

Section

Articles

How to Cite

Adibinia, E. ., Nayebzadeh, S., & Hataminasab, . S. H. . (2025). Structural Analysis of Factors and Strategies for Addressing Dark Tourism in Iran. Digital Transformation and Administration Innovation, 1-15. https://journaldtai.com/index.php/jdtai/article/view/191

Similar Articles

1-10 of 122

You may also start an advanced similarity search for this article.